Leave Your Heart in .NYC

Soon you'll be able to buy domains ending in .nyc instead of .com. New York City aims to become the first U.S. city to have its own top-level domain. Hundreds of thousands of New York businesses and individuals will likely rush to register the .nyc version of their present .com domains. What a windfall for major registration companies like Moniker! The city will also make money on the deal ($millions starting in 2010, according to NYC accountants), so expect many other cities to follow suit (.la, .sf, .phx, etc.).